The product price on the product detail page is not tax-included:

For European countries orders, customer will pay the incurred tax during checkout process, the tax amount is calculated based on the local custom policy.

For other countries, you are considered the importer of record and must comply with all the laws and requirements of the country or region in which you are receiving the items. Your orders may be subject to import duties and/or taxes and any additional charges for custom clearance must be borne by you. theskinstory.com has no control over these charges and does not assume responsibility for the ordered goods meeting local customs laws and/or duties and taxes. Custom policies vary widely from different countries or regions; the local post office will contact the consignee directly for the tax issues.